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Growing a successful business is about meeting the needs of customers—and, by extension, the needs of the entire community. Turn your business into a good citizen and you can help ensure its success and contribute to making your community a great place to live and work. Growing Local Value shows how to build a values-driven business that is deeply embedded in local life. Drawing on real-world examples from Greyston Bakery, Wild Planet Toys,
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Accelerated Reader
IL: UG - BL: 12.3 - AR Pts: 48
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Who Hasn't Gazed upon the abandoned temples of Angkor Wat or the jungle-choked cities of the Maya and wondered, could the same fate happen to us? In this riveting book, Jared Diamond--whose Guns, Germs, and Steel revolutionized our understanding of history--explores how humankind's use and abuse of the environment reveal the truth behind the world's great collapses, from the Anasazi of North America to the Vikings of Greenland to modern Montana. What...
4) The dragonfly effect: quick, effective, and powerful ways to use social media to drive social change
Author
Pub. Date
c2010
Description
"Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in...
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